Is it time to break the email habit?
One common channel for keeping employees up to date with your organization’s news is their inbox, even in this era of smartphones and social media. Though many of us think email is the best way to convey information, that’s not always so.
Here are five reasons internal communications should not be delivered by email:
1. Employees inboxes are packed.
We want employees to keep their heads above water and get their jobs done. Employees don’t want to be distracted, so many hit delete without reading organizational messages and generic emails, even if the information is relevant to them.
2. Too many channels announce the same thing at the same time.
Most big organizations use multiple communications channels: printed newsletter, posters, digital signage, intranet, social network and more. If an employee receives the exact same message in every channel, you can guess what he’ll do next time you send him an email.