Social Media 5 social media habits you should break Stop building a community around your product. Stop telling stories. Stop making your organization sound human. The advice sounds blasphemous, but it could bring you more business. By Kristin Long@KristinMLongMarch 25, 2014 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.