PR 5 Thanksgiving marketing strategies Brand managers must be even savvier to capture the attention of audiences over the long Thanksgiving weekend. By Beki Winchel@bekiwekiNov. 26, 2014 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.