5 ways brands can maximize LinkedIn Stories
Follow this guidance to make your profile shine amid a sea of bland content.
LinkedIn members have a new opportunity to make their profiles pop.
The networking platform recently introduced its Instagram-inspired LinkedIn Stories, which enables users to share news, insights and highlights through photos and videos of up to 20 seconds in duration. Just like Instagram Stories, LinkedIn Stories are viewable for just 24 hours.
Here are some companies that are using LinkedIn Stories in an engaging way.
1. Share your job opportunities.
It’s no secret that LinkedIn is the top professional social networking site. According to Jobvite Recruiter Nation Survey, 87% of recruiters use LinkedIn to search for qualified candidates. It’s also a top stop for professionals and students seeking work. If your company is hiring, consider using Stories to promote your job opportunities.
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