5 ways internal comms can thrive amid change and chaos

Twitter and Lyft offer lessons in how to keep employees on board in hyper-growth companies and other topsy-turvy environments.

Ragan Insider Premium Content
Ragan Insider Content

Editor’s note: This story is taken from Ragan Communications’ distance-learning portal Ragan Training. The site contains hundreds of hours of case studies, video presentations and interactive courses.

When you chart profits or share value in a hyper-growth company, the graphic line can look like an ascent up a steep mountain peak.

From within the company, however, the employees’ journey often feels more like a tangle of wire, zigzagging every which way, says Libby Laveson, head of internal communications at Lyft.

How can you establish a successful employee culture in the topsy-turvy world of technology—or other rapidly evolving industries? Laveson explains in the Ragan Training video, “Thrive in chaos: Build a change-adaptive culture in your organization.”

Silicon Valley and San Francisco are two areas famous for such businesses—think of Facebook, Google and Twitter. Often in such workplaces, however, every time employees “get to know their manager, their manager changes,” she says. “Every time they get to work on a project they feel really passionate about, it gets thrown out the window.”

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.