Editor’s note: This story is taken from Ragan’s distance-learning portal RaganTraining.com. The site contains hundreds of hours of case studies, video presentations, and interactive courses.
At the end of a major communications project, most of us think about what we might have done differently.
At Land O’Lakes, a member-owned cooperative with 10,000 employees, internal communicator Juliana Wallace recently led a successful relaunch of its intranet on SharePoint 2013.
Rather than bask in the glory of boosted business goals, she describes pitfalls to avoid when you undertake an enterprise-shaking project. In “From productivity wasteland to a robust collaboration: How Land O’ Lakes reinvented its intranet,” she offers advice for internal communicators.
Rebuilding Land O’Lakes’ creaky old intranet was essential. The site was outdated and inaccurate, and it lacked key tools and integration. There were 80 sub-sites, and publishing took 45 minutes.