The age of your social media manager doesn’t matter, despite what some posts argued about this summer. But work ethic and habits do matter. Dedicated, experienced athletes can bring incredible value to your social media efforts.
3. Athletes know how to listen to feedback from coaches and their own bodies and to change course when needed. Your social media manager needs to know how to listen to customer complaints whether they are obvious or subtle, such as lack of engagement or mass unfollows.
4. Athletes are obsessed with measuring effort, results, and evaluating effectiveness. Sports are all about statistics and metrics. Athletes understand how this data can help them improve and succeed. They are perfectly positioned to apply this obsession to building your audience.