7 tips for becoming a Great Place to Work

SAS, long ranked high on the list of enviable employers, just placed No.1 on the World’s Best Multinational Workplaces. Here’s how it did it.

Or how about a 300-acre campus with jogging and bike trails?

Welcome to SAS, the North Carolina technology company that topped the 2012 list of the World’s Best Multinational Workplaces from Great Place to Work this week. Rounding out the top five were Google, NetApp, Kimberly-Clark, and Microsoft.

But SAS didn’t climb to the top just because of its benefits. They had to communicate globally—and keep employees happy at home.

“When you look at the [SAS] employee comments, people say things like, ‘If I didn’t have to leave campus, I wouldn’t,'” says Leslie Caccamese, senior strategic marketing manager at Great Place to Work. “They really allow their staff have an integrated life and work life.”

Here are some tips from SAS and Great Place to Work:

Speak globally

If you’ve got 13,000 employees in 400 offices around the globe, how do you reach them? SAS’ corporate messaging team uses its corporate intranet—called the SAS Wide Web—to distribute its messaging to 15 countries from Denmark to South Korea.

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