Crisis Management Announcing layoffs? Ditch the buzzwords, and focus on people There’s no easy or right method to break bad news, but you can soften the blow and convey the bad tidings without sounding like a corporate guillotine. Consider three key elements. By Robby Brumberg@robbybrumbergMay 1, 2017 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.