Successful public relations campaigns require up-to-date knowledge of trends, an understanding of audience needs and a creative strategy that resonates. The submissions to Ragan’s 2016 PR Daily Awards displayed those qualities and so many more.
These practitioners created viral campaigns that capitalized on current events, turned influencers and public figures into trustworthy brand ambassadors to amplify brand awareness and used surveys and statistics to create powerful infographics.
We’re proud to celebrate the successes of these campaigns. These applicants displayed expertise in corporate social responsibility, infographics, content marketing and brand journalism, health and fitness campaigns, branding campaigns and more.
Our judges pored over more than 175 entries to find the top performers of 2016. Next, the judges will review this pool of finalists to name the 2016 category winners of Ragan’s PR Daily Awards. The Ragan.com Special Edition will be released in early April.
The Ragan staff congratulates all our finalists and wishes you the best of luck in the final round of judging!