How do I get started with blogging?
How often should I blog?
It depends on your strategy (a common theme!) At a minimum, shoot for one new post per month. But here’s an easy regimen to follow if you want to write one great post each week:
Don’t forget to use existing content like videos, presentations and speeches. Deputize other resources to help you. Get guest posts from sales, PR, customers, suppliers, and community members. It adds to the content diversity and helps build your community.
What do I write about?
In addition to some of the tips above, here are five fail-safe ideas when you’re stuck for a topic:
1. Google “What should I write about.” You’ll be amazed at the creative prompts you’ll get.
2. Go to a relevant LinkedIn group. Scan through the questions in a forum and pick an interesting one. Answer it. Great blog post!
3. Carefully look at the comments and questions that come from your community. I get 25 percent of my ideas from community comments or my comments on other blogger posts.