Congratulations to the Winners of
PR Daily’s Content Marketing Awards

This year’s winners and honorable mentions were recognized for the strategy, creativity and results behind content that connects with audiences and supports meaningful business goals. From brand storytelling and thought leadership to video, podcasts, newsletters, research and integrated campaigns, the work honored in this program reflects the strength and scope of content marketing today.

On June 18, content marketers from leading brands, agencies and organizations gathered at City Winery in New York City for PR Daily’s Content Marketing Awards Luncheon, where winners were honored and revealed live. The event brought together finalists, colleagues, clients and industry peers for an afternoon of recognition, celebration and connection.

Honored Live in New York City

The Content Marketing Awards Luncheon celebrated the teams and people behind this year’s most effective content work. In a room filled with anticipation and pride, attendees came together to applaud the ideas, campaigns and programs that earned recognition from PR Daily.

From the live winner reveal to the moments shared with teammates, clients and peers, the event highlighted why this recognition matters. Great content takes strategy, creativity, consistency and collaboration, and the luncheon gave teams a meaningful way to celebrate the work and the people who made it possible.

Celebrate the Recognition

Explore the winners, revisit highlights from the event and join us in recognizing the content programs, campaigns and teams that stood out this year in PR Daily’s Content Marketing Awards.

WINNERS

AWARDS OF DISTINCTION

Agency of the Year

Agency of the Year

Honorable Mentions
Winner

Agency of the Year

Campaign of the Year

Honorable Mentions
  • BERNINA of America: Meet Me in Paris Sweepstakes
  • CableTV.com: Chief of Cheer Holiday Dream Job
  • Eight Cigar Lounge, LLC: FOR THOSE WHO PLAY WITH FIRE
Winner

Strategy of the Year

Strategy of the Year

Honorable Mentions
Winner

Strategy of the Year

Team of the Year

Honorable Mentions

Team of the Year

Honorable Mentions
  • UC Davis Health: Marketing Team
Winner

CONTENT MARKETING CATEGORIES

Annual Report (including ESG)

Honorable Mentions

Annual Report (including ESG)

Honorable Mentions
  • Amerisure Insurance: Amerisure Insurance Annual Report
  • Initium Health: Georgia Trauma Commission Annual Report
  • Life Time, Inc.: Life Time ESG Report
Winner

Annual Report (including ESG)

Article Series

Honorable Mentions

Article Series

Honorable Mentions
  • Helios Education Foundation: 20 Year Anniversary
Winner

Artificial Intelligence - Use of

Honorable Mentions
  • Daversa: Marketing & Communications Team
Winner

B2B Campaign

Honorable Mentions
  • automotiveMastermind: Start Your Day, Make Your Month
  • Guidehouse: 2025 Leadership Guide Series
Winner

B2C Campaign

Honorable Mentions
  • Lincoln Financial: The Action Plan: Make your pastimes last a lifetime
  • Manulife Group Retirement: Summer of Savings
  • Manulife John Hancock Retirement: Personalized Engagement Program
  • Reviews.org: Smartphone Lifespan Report
  • SafeWise.com: U.S. Package Theft Report 2025
  • WhistleOut.com: Mobile Overspending Report
Winner

Brand Awareness

Honorable Mentions
  • BAE Systems: Electronic Systems, Communications, Horizon Solutions
  • CableTV.com: Chief of Cheer Holiday Dream Job
  • Eight Cigar Lounge, LLC: FOR THOSE WHO PLAY WITH FIRE
  • Supreme Communications: Beyond the Booth: Building Momentum for PointClickCare’s Rebrand Before, During, and After HLTH
  • TouchPoint Support Services: Powering a National Go-To-Market Transformation Through Strategic Content Marketing
  • Ubisoft: Will Ospreay Assassin's Creed Shadows Ring Entrance
  • UGA Franklin College of Arts and Sciences: UGA Franklin College of Arts and Sciences Subbrand
Winner

Brand Journalism/Online Newsroom

Honorable Mentions

Brand Journalism/Online Newsroom

Honorable Mentions
  • Newspress: Hyundai Newsroom: A Modern Journalism Platform Built for Speed, Credibility and Scale
  • Scotiabank: Scotiabank Perspectives
  • Syngenta Group: "Soil, Sweat and Seeds": Sustainable and Scalable Agriculture in Action
  • UW Medicine Media Relations: UW Medicine Newsroom
Winner

Brand Journalism/Online Newsroom

Branded Content Series (Print or Digital)

Honorable Mentions

Branded Content Series (Print or Digital)

Honorable Mentions
  • AstraZeneca: What science can do Campaign
  • Cetera Financial Group: Cetera Communications and Marketing
  • TD Bank Group: TD Stories
Winner

Branded Content Site

Honorable Mentions

Branded Content Site

Honorable Mentions
  • Intelas: Intelas Digital and Brand Marketing Teams
  • Providence: Providence Swedish Cancer Institute
Winner

Branded Podcast

Honorable Mentions
  • Doceree: The Next Marketing with HJ – A Branded Podcast Redefining Conversations in Healthcare Marketing
  • G&S IMCG: Building Brand Gravity Podcast
  • TD Bank Group: TD Stories - Banking On AI
  • Viseven: Pharma Talks with Nataliya Andreychuk
Winner

Campaign for Educational Institution

Honorable Mentions

Campaign for Educational Institution

Honorable Mentions
  • De LeCourt: What Counts: An Audio-First Intervention for Reframing Math Education
Winner

Campaign for Educational Institution

Community Building Campaign/Program

Honorable Mentions

Community Building Campaign/Program

Honorable Mentions
  • American Academy of Physician Associates: Social Media Ambassador Program
  • Lee Andrews Group: Reimagining Public Transit in Los Angeles’ Most Vulnerable Communities
  • Phoebe Putney Health System: The Truth About Phoebe: Countering an Ill-informed National Media Outlet’s Story
Winner

Content Distribution Strategy

Honorable Mentions
  • TD Bank Group: TD Stories - Wedding Campaign
  • TruePoint Communications: Designing Earned Media Without Pitching: How TruePoint Helped Turn AT&T’s Social Comments into a Distribution Engine
Winner

Corporate Blog

Honorable Mentions
  • Morrison Healthcare: Our Stories: Morrison Healthcare Blog
Winner

Editorial Strategy

Honorable Mentions
  • ConnectiveRx: The ROI of Thinking Out Loud: How a Magazine Column Became a Commercial Strategy
  • Guidehouse: 2025 Leadership Guide Series
  • Northwell Health // Revmade: The Well by Northwell Health, with Revmade
  • Protiviti: Insights by Protiviti
Winner

E-Newsletter

Honorable Mentions
  • Chestnut Hill Realty: Hancock Village E-Newsletter
Winner

Event (Live or Virtual)

Honorable Mentions

Event (Live or Virtual)

Honorable Mentions
  • AgencyBloc: BlocBuilder Annual Conference
  • LivaNova: Strategic Framework & Brand Refresh
Winner

Healthcare Campaign

Honorable Mentions

Healthcare Campaign

Honorable Mentions
  • Medtronic: From What's Expected to What's Possible
  • Providence: "Every Moment Matters"
  • Providence: Providence Swedish Cancer Institute
  • UC Davis Health: Open Enrollment: Your Future
  • Xavier Creative House: Healing at the Speed of Life
Winner

Influencer Marketing Campaign

Honorable Mentions

Influencer Marketing Campaign

Honorable Mentions
  • American Academy of Physician Associates: Social Media Ambassador Program
  • Diageo (Ketel One Vodka and Tanqueray Gin) and HUNTER PR: Sip Into the White Lotus
  • Linqia: International Delight Comic Creators 2025
  • Neurocrine Biosciences, Spectrum Science, AblesonTaylor: Mindshare USA: C-Mind, Studio RX and Health & Wellness Partners, ConnectING with Carnie™
  • PensionBee: PensionBee x Andy Hill
  • Porter Novelli: Lucas Lenwas Launch
Winner

Integrated Content Marketing Campaign

Honorable Mentions
  • CableTV.com: Chief of Cheer Holiday Dream Job
  • Call of Duty Endowment: Call of Duty Endowment (C.O.D.E.) Legacy: Tracer Pack (#CODELegacy)
  • Cognizant: Vibe Coding 2025
  • ESPN: ESPN Presents the Road to Victory: A Multi-Format Storytelling Campaign to Unite Fans Against Cancer
  • Hunter PR and Diageo (Ketel One Vodka and Tanqueray Gin): Sip Into the White Lotus
  • Noisy Trumpet Communications: Illuminate
  • Porter Novelli: “Gracias a Ti” – 35 Years of PEDIGREE® in Mexico
  • The Dairy Alliance: Milk's Got Game
  • The Harbinger Group | Powering Chicago: The Power of Better: Advancing Visibility and Engagement for Chicago’s Electrical Industry
  • West Midlands Railway: Mind the Twixmas Gap
Winner

Long-Form Video

Honorable Mentions

Long-Form Video

Honorable Mentions
  • American Gaming Association: AGA State of the Industry
  • Fortune Brand Studio and Iberdrola: Staying Power
Winner

Media Relations Campaign

Honorable Mentions
  • 4media group: Live from DHL Shipping Hubs Across the U.S. on Cyber Monday
  • M+C Saatchi Sport & Entertainment North America: Natural Light ToolBar
  • M+C Saatchi Sport + Entertainment: Oakley 50th Anniversary
  • Planit: Sheetz’s Chainsaw-Sliced Sandwiches Campaign
  • Reviews.org: Smartphone Lifespan Report
  • SafeWise.com: U.S. Package Theft Report 2025
  • Supreme Communications: When Science Breaks Through: Elevating Linus Health in a Crowded Digital Health Market
  • The Harbinger Group | Golden Apple Foundation: Strengthening Illinois’ Teacher Pipeline: The 2025 Golden Apple Awards Campaign
Winner

Microsite

Honorable Mentions

Microsite

Honorable Mentions
  • Morrison Healthcare: Healing the Planet One Plate at a Time
Winner

Multiplatform/Omnichannel Content

Honorable Mentions

Multiplatform/Omnichannel Content

Honorable Mentions
  • Crothall Healthcare
  • Intelas
Winner

Product Launch

Honorable Mentions
  • Kahn Media: Gymkhana 2025: Aussie Shred
  • Textron Aviation: M-346 Launch
Winner

Public Health Campaign

Honorable Mentions
  • Desert Oasis Healthcare: MPOX Awareness Campaign
  • SAMHSA: "Talk. They Hear You."® Underage Drinking Campaign
Winner

Publication (Print or Digital)

Honorable Mentions

Publication (Print or Digital)

Honorable Mentions
  • MorganMyers: The 2026 Food & Flavor Trends Report
Winner

Publication (Print or Digital)

Purpose-Driven Campaign

Honorable Mentions

Purpose-Driven Campaign

Honorable Mentions
  • ESPN: Take Back Sports
  • Fortune Brand Studio and De Beers Group: Talent Unearthed
  • PensionBee: Money Mistakes
  • Room to Read: Our Story, Your Chapter
  • Tidehouse Agency: Deals For Down Syndrome
Winner

Purpose-Driven Campaign

Short-Form Video

Honorable Mentions

Short-Form Video

Honorable Mentions
  • Dykema: One Minute Matters
  • Johnson & Johnson Vision: The ACUVUE® Twins are BACK!
  • Nutrabolt: We Are All Athletes
  • Royal Caribbean: Engineering the Experience: How Does a Cruise Ship Float?
  • Scotiabank: It's All Connected- Canada and Mexico's trade relationship
  • Unisys: Unisys and Benjamin Moore: A Masterpiece of Cloud Innovation
Winner

Talent Recruitment or Retention

Honorable Mentions

Talent Recruitment or Retention

Honorable Mentions
  • ICF: Talent Marketing Team
Winner

Technology Campaign

Honorable Mentions

Technology Campaign

Honorable Mentions
  • automotiveMastermind: Start Your Day, Make Your Month
  • Cognizant: Vibe Coding 2025
Winner

Thought Leadership Campaign

Honorable Mentions
  • ConnectiveRx: Turning Conference Thought Leadership into High-Impact B2B Lead Generation
  • Guardian: Mind, Body, and Wallet
  • Guidehouse: 2025 Leadership Guide Series
  • SafeWise.com: U.S. Package Theft Report 2025
  • TouchPoint Support Services: Touching On Executive Communications
Winner

Use of Research/Surveys

Honorable Mentions

Use of Research/Surveys

Honorable Mentions
  • Cision: 2025 State of the Media Report
  • Crothall Healthcare: Expanding UV-C Disinfection to Support HAI Reduction and Improve Patient Perception of Cleanliness
  • G&S Business Communications: Beyond the Noise Content Marketing
  • Norton Rose Fulbright: Norton Rose Fulbright’s Annual Litigation Trends Survey
  • Reviews.org: Cell Phone Usage Report
  • WhistleOut.com: Mobile Overspending Report
Winner

Use of SEO

Honorable Mentions

Use of SEO

Honorable Mentions
  • Monarch Investment and Management Group: SEO Team
Winner

Use of Social Media

Honorable Mentions

Use of Social Media

Honorable Mentions
  • Cosette Pharmaceuticals, Inc. and Spectrum Science: Own Your V
  • Crothall Healthcare: #CenterStageWithCrothall
  • Eight Cigar Lounge, LLC: FOR THOSE WHO PLAY WITH FIRE
  • Initium Health: Tea on THC Influencers
Winner

Use of Video

Honorable Mentions
  • Fortune Brand Studio and De Beers Group: Talent Unearthed
  • Monarch Investment and Management Group: Drone Footage
  • Royal Caribbean: Royal Caribbean Destinations Showcase
Winner

Use of White Paper/Special Report

Honorable Mentions
  • SafeWise.com: U.S. Package Theft Report 2025
  • SOFTSWISS: 2026 iGaming Trends Report
Winner

Video Series

Honorable Mentions

Video Series

Honorable Mentions
  • Alberta Investment Management Corporation: Investing Globally, Rooted in Home Video Series
  • Cayman Islands Government, Department of Communications: After The Impact
  • Compass Healthcare: Compass One Healthcare x Vizient Podcast Series
  • Royal Caribbean: Engineering the Experience: How Does a Cruise Ship Float?
  • TouchPoint Support Services: Humans of TouchPoint
Winner

Additional Awards

Mark the moment with additional trophies for the team members and partners behind your award-winning work.
It’s a meaningful way to extend the recognition and celebrate this accomplishment across your organization.

If you have any questions, please email Barbara Kanady at [email protected].