Isis Simpson-Mersha
Lessons from the gaming industry: Crisis prep, transparency and trust
Plus, why practicing the “what ifs” uncovers blind spots and strengthens trust before a real crisis hits, Dara Cohen says.
Strategic Communications
Isabel Blanch, Effectiveness and Digital Marketing Operations Lead, Aggreko
Turning data into actionable insights that drive growth
Want to turn heads in the boardroom? It all starts with making your data speak their language.
Ragan Insider Ragan Staff
Ruthless prioritization: 3 communications frameworks to do more with less
How to focus on what truly matters.
Justin Joffe
Top Stories of 2024: Effective approaches to influence employee behavior
Tips for driving behavior by seeking commitment, not compliance.
Justin Joffe
Your predictions about the future of communications
Attendees of Ragan’s Future of Communications Conference filled out cards to predict the future of their role in 10 years. These were our favorites.
Ragan Insider Justin Joffe
Executive strategies for better cross-departmental collaboration
“Make it easy, make it smart, make it human.”
Isis Simpson-Mersha
How I got here: Disney’s Kelly Liyakasa on the evolution of the communicator’s role
Kelly Liyakasa of Disney shares how music fuels her creative inspiration during her workday.
Michael DesRochers
Getting a seat at the leadership table: The power of data analysis
As invaluable as it may be, a strong sense of intuition is no longer enough.
Ragan Insider Ragan Staff
Building collaborative partnerships across departments
Tips for creating alignment to aid in the execution of your campaigns.
Justin Joffe
Pacific Northwest National Laboratory CCO Amanda Schoch on relationship-based learning
Schoch shares lessons learned from a storied career in government ahead of her Ragan panel in Nashville next month.
Ragan Staff
Using the RACI framework to drive accountability
This simple project management tool can be used to eliminate ambiguity and create ownership.
Justin Joffe | Jess Zafarris
Consider these alternatives to common comms platitudes and jargon
Rethink how you use these words and phrases to infuse your messaging with more originality, specificity, and creativity.
Justin Joffe
How stakeholder maps, persona maps and network analysis work together
Taking a wider view of organizational structure, culture and personas when targeting campaigns.
Justin Joffe
Southwire’s Fernando Esquivel on balancing people and process
The organization’s Chief People and Culture Officer charts his journey toward developing a formula for business success with employees as its heart.
Justin Joffe
General Mills CCO Jano Cabrera on adapting strategy to the business landscape
Cabrera shares lessons learned throughout his illustrious career in politics, brand and agency comms.
