Writing & Editing Crafting an editorial calendar? Try these 12 ideas Use these formats to keep things fresh and engage your audience. By Mickie KennedyFeb. 27, 2017 SHARE Ragan Insider Premium Content It’s difficult to keep content fresh. To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.