Facebook fans will report you for spam before they ‘unlike’ you

In the absence of a ‘dislike’ button, fans with adverse reactions to brand posts usually hide all that brand’s posts or, worse, report them for spam. How can you avoid that?

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.