Google logo change inspires varied reactions

While some love the more streamlined approach of the search giant’s new look, others say it looks a little juvenile.

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Google debuted a new logo Tuesday with an animated “doodle” on its website, a blog post and this video:

The blog post, by Tamar Yehoshua, vice president of product management, and Bobby Nath, director of user experience, explains that the change is intended to look good “even on the tiniest of screens.” While Google was originally created for searches on desktop computers, the company has expanded to include many other functions—such as mapping, email, video and more—on lots of different devices.

“We think we’ve taken the best of Google (simple, uncluttered, colorful, friendly), and recast it not just for the Google of today, but for the Google of the future,” the post states.

Quite a few online commentators said they appreciated the new design:

Good stuff, good progression. Love the new short logo of logo and how the loading works! #GoogleLogo

— *Professor Gujju* (@oye_gujju) September 2, 2015

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