Social Media How big brands use social media globally From Budweiser and Coca-Cola to Starbucks, how global giants connect with fans across markets, languages and platforms. By Russell Working@byworkingJuly 27, 2012 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.