Social Media How brands can benefit from a Facebook ‘want’ Facebook has stayed quiet about the rumored ‘want’ button, but brands—including those in the B2B world—shouldn’t delay planning for its debut. Here are three things to consider. By Caroline FarhatJuly 24, 2012 SHARE Ragan Insider Premium Content To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.