How Entergy’s town hall helped build a team of employee ‘game changers’

When nationwide protests for social justice began in spring 2020, Entergy’s leaders wanted to model behaviors they desired among employees by giving everyone a glimpse of the conversations they had been having regarding race. This led to the Office of the Chief Executive Town Hall on Race and Equality.

Moderated by the general counsel, the 90-minute webcast included every member of the executive leadership team, including the CEO. Some 6,300 Entergy employees—45% of its workforce—watched the town hall, which generated more than 360 positive comments.

The first step was to establish a foundation with employees. Entergy set the stage using platforms like its regular quarterly huddle (a virtual town hall) with executive leaders, along with its 2019 Integrated Report and targeted messaging for leaders. Entergy’s CEO began producing Sunday night videos from home for employees to discuss everything from work-life balance during the pandemic and business updates to messages about social justice.