How IBM took a page from Facebook Social networking on ‘Beehive’ improves employee communication, starting with custom profiles and photos of the grandkids. By Ragan StaffAug. 10, 2009 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.