How to build a rocking company culture

Weekly excursions for frozen yogurt, regular chats with co-workers and small gifts for a job well done can go a long way to make employees feel valued.

Ragan Insider Content

Having an exceptional corporate culture is critical, and most people don’t realize this until they do—or don’t—have one.

Why is it so important to have an awesome culture?

Happy employees equal productive employees who want to work hard for you. Here are a few tips to create such a culture:

1. Show your employees you care.

Show your employees you care through the way you treat them—as individuals who are important to the company’s success.

Check in with your employees regularly. It is so easy to stare at a computer screen all day and not know what’s going on with the people sitting a few feet away from us. Take time to ask how they’re doing. A one-minute chat can go a long way in employee satisfaction.

Once you promote this type of philosophy, a ripple effect will go through the company and influence everyone—even the interns—to behave the same way.

My company started me thinking about the importance of a positive corporate culture. I was on disability leave for more than a year while going through cancer treatments. Throughout my fight, I knew my company was supporting me. My co-workers sent me video updates each week to keep me up to date on office happenings, and ran a 5K to raise money for cancer research in my name.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.