How to understand presidential candidates’ appeal Psychologically speaking, Hillary Clinton won the Tuesday primaries because those voters agreed with her vision of a nation of problems needing solutions. By David MurrayMarch 5, 2008 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.