Being active on LinkedIn can help you gain new business, find job opportunities or attract potential customers.
But you only have a shot at those things if your profile provides people with a complete set of information about you, including your contact information, examples of your work, or additional qualifications you may have.
This infographic from Maximize Social Business lists 17 features your profile must have if you want to get the most out of LinkedIn. You probably already know some of them (have a professional photo, customize your profile’s URL), but others are less obvious.
- Enable people to contact you: List an email address, or links to your Facebook or Twitter profiles.
- Employ visuals: Feature examples of your work on your profile, including videos, presentations or Word documents.
- Show off additional qualifications: Add volunteer experience, certifications, projects, test scores and anything else that may set you apart from others.
- List all of your past jobs: The more jobs you list, the better you will be able to connect with people from those organizations.
Take a look at the graphic for the entire list: