Infographic: Holiday-themed social media tactics that drive sales

Snapchat filters, Pinterest rich pins and Instagram carousel ads are just a few fun yet effective ways to get your audience in the holiday—and purchasing—spirit.

Holiday commercials have hit the airwaves, Starbucks’ holiday cups are available, and relatives are asking for your Christmas list.

Thanksgiving is next week—yikes!—so the holidays clearly are upon us. Have you begun planning your organization’s holiday social media campaigns yet?

During this hectic time of year, it’s easy to rely on tired, overused holiday-themed posts, but an infographic from MDG Advertising challenges you to spice things up a bit this year.

The graphic shares seven ways to freshen up your social media posts that will not only grab your audience’s attention, but also close the gap between social media and sales.

Here are a few of the ideas:

1. Develop custom Snapchat geofilters: Using these tools can be a strong word-of-mouth tactic, as they publicize that users are interacting with your brand.

2. Use Pinterest rich pins: This feature enables you to include purchase links, app downloads and other call-to-action tactics in a Pinterest pin.

3. Showcase gift ideas in Instagram carousel ads: These ads enable you to include three to five images and links to external sites in one Instagram post.

Get more information on these tactics and more in the infographic below:

(View a larger image.)

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