When it comes to SEO, patience and persistence are the best virtues.
How quickly your company can climb Google’s ladder depends on a multitude of factors, including domain authority, keyword competition and a slew of on-page technical elements.
The answer to “How long does it take to rank in Google?” is that there is no correct answer. However, an infographic post by The Website Group can give you an idea of how long you must toil in the digital trenches before gaining substantive SEO traction.
Jumping off research conducted by Ahrefs, the infographic offers such orts of advice as:
- Just 22 percent of pages currently ranking in the top 10 (for the keywords the study analyzed) were created within the previous year. A huge majority of the top pages analyzed were close to or older than three years old.
- A mere 5.7 percent of freshly published pages managed to reach Google’s top 10 within a year. For high-volume keywords, that number sank to 0.3 percent.
- Pages from websites with a high domain authority fared much better than sites with low authority scores.
- The “lucky” pages that did manage to quickly crack the top 10 did so within six months.
There’s no precise answer for how long it takes to rank in Google, but if your site has a robust domain rating, you have a huge head start. For more Google guidance and SEO strategy, review the rest of the infographic below.