Infographic: How to write irresistible headlines, from A-Z

Read on for an alphabet’s worth of tips to craft zippy, snappy, satisfying story-toppers.

An online writer’s primary job is to get the reader to click or scroll down the page.

The best way to clear this attention-grabbing hurdle is to cook up a headline so spicy, scintillating, intriguing or alluring that it compels your audience to continue. Of course, you might never concoct a classic such as “Headless body in topless bar” or “Super Caley go ballistic, Celtic are atrocious,” but there is a plethora of proven methods to grab your reader.

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