Social Media Infographic: Videos are most popular online activity Parents watch more online videos than non-parents, those in rural areas watch more than they used to, and other interesting facts. By Kristin Long@KristinMLongOct. 11, 2011 SHARE Ragan Insider Premium Content Did you know that video watching is the most popular online activity? It is closely followed by Facebook and online banking. To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.