Infographic: Why social media is so addictive

It turns out there’s scientific research that explains why we can’t get enough of Facebook. What do you think about these findings?

How much time do you spend on social media?

The average Facebook user spends 405 minutes on the site each month. To put that number in perspective, that’s equivalent to 81 hours per year.

Why do people spend so much time on social networks?

An infographic from has a few explanations:

1. Social media rewards our brains.

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