PR J.C. Penney tackles complex challenges with 1-page strategy sheets The department store chain communicates with its 155,000 employees and millions of customers through consistent planning. By Matt WilsonFeb. 28, 2012 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.