Thank You
Thank you for attending Ragan's Crisis Communications Certificate Course, moderated by Allison Carter, editor-in-chief at Ragan Communications and PR Daily. Below are the slide decks from the presentations, homework assignments and bonus takeaway materials.
Click here (Week 1, Week 2, Week 3)to view our event slides with additional awards, events and council information.
Materials are intended for attendee use only. Please do not distribute.
We encourage you to bookmark this page or save the URL for future use.
Thursday, November 7
Week 3
In Case of Emergency: Preparing Your Crisis Response
GUEST PRESENTER: Calder Hynes, Senior Vice President of Global Communications, Wasserman - slides
INSTRUCTOR: Erika Schneider, Assistant Professor of Public Relations, Syracuse University - slides
Thursday, October 31
Week 2
Measuring Sentiment & Staying Ahead of Crises
INSTRUCTOR: Erika Schneider, Assistant Professor of Public Relations, Syracuse University - slides
GUEST PRESENTER: Veronica Cintron, VP, Communications, Tampa International Airport - slides
GUEST PRESENTER: Erin Gaddis, Principal & Crisis Comms Specialist, Bridge Media Group - slides
Thursday, October 24
Week 1
Ready for Anything: Planning Before It’s a Crisis
INSTRUCTOR: Anthony D'Angelo, Professor of Practice and Department Chair in Public Relations, Syracuse University - slides
GUEST PRESENTER: Jay Weisberger, External Communications Lead, DPR Construction - slides
