Thank You
Thank you for attending Ragan's Change Management Certificate Course, moderated by Alyssa Smith, director of event programming at Ragan Communications. Below are the slide decks from the presentations, homework assignments and bonus takeaway materials.
Click here (Week 1, Week 2, Week 3) to view our event slides with additional awards, events and council information.
Materials are intended for attendee use only. Please do not distribute.
We encourage you to bookmark this page or save the URL for future use.
Tuesday, April 29
Week 1
Foundations of Change Management
INSTRUCTOR: Dina Inverso, Professor and Division Director, Public Communication Division, American University, School of Communication - slides
GUEST PRESENTER: Tricia Taylor, Vice President, Corporate Communications and Change Management, Coca-Cola Bottlers’ Sales & Services - slides
Watch the session recording here.
Light Homework: Slide 29. Complete the Change Planning Worksheet.
Tuesday, May 6
Week 2
Planning for Success: Frameworks and Roadmaps
INSTRUCTOR: Dina Inverso, Professor and Division Director, Public Communication Division, American University, School of Communication - slides
GUEST PRESENTER: Jeremy Woolf, Vice President, Internal Communications, FIRST - slides
Watch the session recording here.
Light Homework: Choose the change management model you think would best suit your organization and complete the accompanying worksheet: ADKAR Model, Kotter Model
Tuesday, May 13
Week 3
Navigating Change: Measurement and Post-Event Analysis
INSTRUCTOR: Dina Inverso, Professor and Division Director, Public Communication Division, American University, School of Communication - slides
GUEST PRESENTER: Alison Zurcher, Director of Internal Communications, Seattle Children's Hospital - slides