FOR IMMEDIATE RELEASE
Contact:
Brendan Gannon
Director of Marketing
Ragan Communications
[email protected]
Ragan Communications Opens Entries for 2027 Social Media Marketing Awards
From breakout creative and creator partnerships to community strategies and AI-powered playbooks, the annual program celebrates social media marketing that earns attention and delivers results. Finalists will be recognized, and winners announced, at a live event in June 2027.
Entry Deadline: January 22, 2027
Late Deadline: January 29, 2027
Chicago, IL — October 2, 2026 — Ragan Communications is now accepting entries for PR Daily’s 2027 Social Media Marketing Awards, an annual program honoring the campaigns, strategies, creators and teams that turn social platforms into places where brands earn attention, build communities and drive results.
Social media is where products launch, reputations are made and customers decide which brands earn their loyalty. The Social Media Marketing Awards recognize the people and work doing that best, from brand storytelling and influencer partnerships to community management, social commerce, social listening, video and AI-powered strategy.
Formerly known as the Social Media & Digital Awards, the program enters 2027 with a new name and an updated category lineup. New and refreshed categories include Brand Storytelling, Integrated Marketing, AI-Powered Social Strategy, Community Management and Interactive Experiences, reflecting how social teams plan, create and measure their work today.
“Audiences decide in a matter of seconds whether a brand has earned their attention, and the teams that win it are doing some of the most creative and strategic work in marketing,” said Brendan Gannon, director of marketing at Ragan Communications and PR Daily. “These awards are a chance to put that work in front of peers and industry leaders, whether it was a bold creative idea, a smart creator partnership or a community strategy that turned followers into advocates. We want to see what you made, and what it delivered.”
The entry deadline is Friday, Jan. 22. Learn more and enter here.
More than 50 categories and Awards of Distinction cover the full range of social media marketing work, including:
- Brand Awareness
- Collaborative Social Media
- Content Marketing
- Employee Engagement
- Influencer Campaign
- Multichannel Campaign
- Paid Social Media Campaign
- Social Media Campaign
- Team of the Year
- Video
View the full list of categories here.
Finalists will be recognized, and winners announced, at a live event in June 2027. The event will bring together brand marketers, agency leaders, creators and social media teams to recognize the work setting the pace for the industry. Winners will receive a crystal award, editorial coverage and visibility across Ragan’s and PR Daily’s websites, newsletters and social channels.
A panel of industry experts will review every entry, weighing strategy and creative execution alongside measurable results.
Brands, agencies, nonprofits, educational institutions, government organizations, independent practitioners and in-house teams around the world are invited to enter. Entrants may submit work on behalf of themselves, a colleague, a team, a client or an organization, and the same work may be entered in more than one category, with each entry judged on its own.
Entries are due Jan. 22, 2027. Submissions will still be accepted through the Jan. 29 late deadline, though additional late fees apply to any entry received after Jan. 22.
Explore the categories, read the eligibility guidelines and start an entry here.
Questions about entering? Contact Barbara Kanady at [email protected].
Interested in sponsoring? Contact Morgan Einspanier at [email protected].
About Ragan Communications and PR Daily
Ragan Communications has been delivering trusted news, training and intelligence for more than 60 years to internal and external communicators, HR professionals and business leaders. Its daily news sites, PRDaily.com and Ragan.com, are read by more than 600,000 internal and external communicators monthly. Ragan’s Communications Leadership Council is one of the fastest-growing membership groups for communications executives, and its conferences, webinars and workshops are attended by more than 5,000 communicators a year. Ragan Training is the leading learning portal among communicators, offering more than 800 hours of training and development for communicators. Ragan is also the producer of Communications Week, which is held each November. Headquartered in Chicago, Ragan has team members spanning the country and loyal customers worldwide. Visit us at ragan.com.
