Courtney Smith

Courtney Smith

Director, Digital Storytelling & Strategy  - Covista

Courtney Smith is a digital strategy and social media leader with 10+ years of experience building brands through strategic storytelling, content and digital growth. Her career spans major organizations including General Motors, where she supported Chevrolet and Cadillac, United Wholesale Mortgage, and now Covista, where she leads digital strategy and corporate reputation efforts—helping the company scale its authority and visibility in an AI-driven search landscape through AEO and SEO. She holds a Bachelor's degree in Public Relations from Wayne State University and a Master's in Data Marketing Communications from West Virginia University.