Kelsey Murray
AVP & Global Head of Social Media - Nasdaq
As the global head of social media at NASDAQ, Murray is responsible for designing and overseeing implementation of enterprise social media strategy, ensuring it aligns with the brand’s vision and voice. She oversees content planning, event and thought leadership content amplification, paid social campaigns and performance, brand partnership strategy, analytics and reporting.
Prior to joining NASDAQ, Murray worked for Northwestern Mutual, LearnVest, American Salon magazine, People magazine and Thrive Global. “As much as I loved the editorial business, this expanded social media role has helped me dive head first into analytics,” she said. “I get to show how the successful projects my team delivers on ultimately ladder up to the business goals and objectives of the company and help drive revenue and growth.”