Lauren Hasse

Lauren Hasse is a Vice President at Ketchum Analytics, where she specializes in developing and executing tailored media measurement strategies, conducting qualitative research, leading message testing initiatives, and helping clients better understand and connect with their target audiences. Hasse is passionate about delivering insights that drive smarter communications and strengthen reputations.

Throughout her career, she has contributed to numerous award-winning client projects and was recognized with a "Highly Commended" honor for AMEC’s Young Professional of the Year in 2020. A proud graduate of the University of Missouri School of Journalism, Lauren brings a strong foundation in storytelling and research to every project she leads.

Outside of work, she enjoys cooking new recipes, diving into a good book, and spending time with her beloved cat, Bella.