Senior manager of communications and social media - Intuit
Lauren Thomas is senior manager of communications and social media at Intuit, where she leads social media for TurboTax. Before joining Intuit in 2018, she managed social media at Cricket Wireless, a subsidiary of AT&T, where she continually tapped into emerging trends to innovate the brand’s approach to social content and campaigns. Thomas executed the brand’s first live social videos, including Facebook Live fan Q&A’s with WWE Superstars Dolph Ziggler and Sheamus. She also spearheaded a record-breaking 24-hour livestream that was recognized by Guinness World Records. In addition, Thomas supported the Cricket Wireless team in launching multiple viral videos, including the “Unexpected John Cena Prank,” which generated more than 40 million cross-channel views, gained recognition by YouTube as one of the top 10 ads of the month—for two months in a row—and was nominated by The Webby Awards as #TheYouTubeAd of 2016.