Where Comms is Headed in 2027

Wednesday, December 9, 2026 •
1-1:45 p.m. ET
In partnership with
Partner logo

Internal Communications • Public Relations • Corporate Communications • Marketing Communications • Executive Communications • Strategic Communications • Employee Engagement

Communicators heading into 2027 face familiar pressures at a faster pace: Put AI to work, prove value to leadership and keep trust intact. Join Ragan on Dec. 9 for a FREE, fast-paced, 45-minute webinar on the trends set to shape the profession in the year ahead — and how to get your team ready for them now.

Your hosts will draw on ideas, case studies and conversations from Ragan’s Future of Communications Conference to help you separate lasting shifts from passing hype. You’ll leave with clear priorities and practical next steps for your 2027 plan.

In this webinar, you’ll learn:

  • AI at work: How communicators are moving from experimenting with generative AI to building it into everyday workflows — and where human judgment still matters most.
  • Trust and reputation: How to protect credibility as AI-generated content and misinformation spread fastest on social video, and how to spot a story before it becomes a crisis. 
  • Proving value: How to tie communications to business outcomes and show leaders results they can measure.
  • Your 2027 game plan: The priorities, skills and questions communications leaders should tackle now to stay ahead next year.
  • What audiences are really saying: Why the conversations that shape your reputation have moved to video, and how to read the reactions and early signals that text-based monitoring misses. 

Top reasons to attend this webinar

  • It’s FREE.
  • You’ll receive all the slides and handouts.
  • You’ll get access for you and your entire team to watch.
  • You’ll have access to the recording for 12 months.

PRESENTERS

Ofer Familier
Ofer Familier

CEO & Co-Founder—dig

Ofer Familier is the CEO and Co-Founder of dig, the social video intelligence platform helping global brands see what really moves people and markets. He started his career deep in the tech stack at Intel, then shifted to solving boardroom problems at McKinsey & Company, where he steered growth and transformation projects for global enterprises.

Familier has since built and scaled companies from the inside, from being a founding team member in a successful startup to leading new business lines and global expansion at Vayyar Imaging as GM and VP Business Development. Today he blends engineer discipline, strategist clarity, and operator grit to reinvent how brands understand social video, AI, and the new rules of trust online.


Moderator: Allison Carter, Editor-in-Chief, Ragan Communications and PR Daily READ BIO

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About dig

dig is the leader in video-first social intelligence. By analyzing billions of posts across social platforms, dig captures the authentic human reactions that traditional text-based tools miss. Built for today’s video-driven internet, dig reads the human layer of social, from tone and reactions to cultural context, so organizations can understand what people actually think, feel and do.

Learn more at dig.ai

WHO SHOULD ATTEND?

You should attend this FREE webinar if you spend at least a quarter of your time in any of these areas:

Internal Communications • Public Relations • Corporate Communications • Marketing Communications • Executive Communications • Strategic Communications • Employee Engagement

REGISTER NOW

For questions, please contact customer service at

[email protected] or by calling 800-878-5331.