Writing a crisis comms plan for your organization?
Here’s a scenario to add your list of PR nightmares: a labor dispute, a lawsuit against an employees’ union, a customer brawl and social media thrashing—all rolled together.
The airline won a legal—if not reputational—battle Tuesday when a federal court issued a temporary restraining order barring pilots from interfering with Spirit’s operations.
Spirit was just the latest airline to find itself navigating flak-riddled skies. In recent weeks, United Airlines detonated a PR stink bomb by dragging a passenger off an overbooked flight. Not to be one-upped, Delta kicked a family off a flight as security guards threatened the parents with jail and losing their children to foster care.