PR Starbucks baristas will no longer write ‘Race Together’ on cups Company CEO Howard Schultz isn’t backing down from the program as a whole, however. By Matt WilsonMarch 24, 2015 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.