Where communicators become strategic power players.
Global instability is reshaping how organizations operate and respond. AI is no longer an experiment. It’s an expectation. Employees increasingly look to their organizations for clarity, protection and guidance.
Communicators like you stand at the epicenter. The opportunity to influence your organization has never been more available. Step into your power by getting ahead of 2027 now.
The Future of Communications Conference brings together internal and external communications, marketing and HR functions to focus on what’s next: guiding organizations through continuous disruption. This is where the conversation moves beyond merely spotting trends to how best to implement for real business impact.
Join global and national leaders in Austin, Tex. for three days of bold keynotes, hands-on workshops, expert panels and peer-driven discussions designed to prepare you for 2027. You’ll learn leadership strategies and best-in-class practices to lead through uncertainty, guide your workforce through change and elevate your brand across stakeholders, all to prove your value in the moments that matter most.
Everything You Need to Elevate Your Communications Game—All in One Event
THE BEST LEARNING EXPERIENCE
- 50+ speakers vetted and ready to share
- Choose from 30+ workshops, sessions, firesides and more
- Get access to all the speaker presentations
- Dig into the post-event bonus content and extra resources for attendees only
- Hundreds of peers in attendance to brainstorm with
- Discover new tools and technology from our industry partners


UNRIVALED PEER-TO-PEER EXPERIENCES
- Opt Into a Conference Cohort: We’ll match you with a group of fellow attendees to learn together and bond during the event
- Attend Speed Networking: Meet the speakers and attendees, and build new relationships
- Learn from the Table Talks: Listen, ponder then discuss with your table mates the topics from the big stage
- Network at the Receptions: A great time to raise a glass and unwind with new friends
- Use the event app to connect with others
RECHARGE, RELAX & HAVE FUN

Get 1:1 time with our Ragan Wellness Coach

Spend time in the Meditation Room

Take a walk along the river and park with your peers or solo

Pet the puppies during Yappy Hour

Enjoy the many Austin-themed activations we’ll have on hand during the event

Attend the after-parties

Celebrate the industry’s best at the inaugural Zenith Awards Gala

Catch a show at one of 250+ live music venues

Savor smoky BBQ and global bites from 240+ joints and top food trucks

Enjoy outdoor activities on Lady Bird Lake including kayaking, paddleboarding and bat watching

Network and recharge in our relaxing outdoor lounge

Snap photos on a colorful street art and mural tour

Show your badge to unlock Austin insider deals on dining, attractions, and more

Stay longer for the Texas Craft Brewers Festival on Nov. 15

Support local shops and artists—help Keep Austin Weird alive!
Ragan’s Communications Week celebrates and accelerates the role of the communicator in organizations through educational, networking and inspirational events.
AGENDA

2:00-4:00 p.m.
Coaching Sessions

9:45-10:15 a.m.
Stretch & Mindfulness Session
Location: Relax & Recharge Lounge
11:00 a.m.-4:00 p.m.
Coaching Sessions
3:40-4:10 p.m.
Mindfulness Session Mid-day
Location: Relax & Recharge Lounge
9:00-9:45 p.m.
Nighttime Sound Bath
Location: Big Bend AB (Lobby Level)
7:00-7:30 a.m.
Morning Stretch
Location: Relax & Recharge Lounge
7:00-7:45 a.m.
Morning Walk
9:00-11:00 a.m.
Coaching Sessions

Agenda will be announced soon.
SPEAKERS
INTERESTED IN SPEAKING?
Please reach out to Director of Event Programming
Alyssa Smith.
SKILLS YOU’LL GAIN
- Address the Tensions Defining Modern Comms: Navigate the tradeoffs shaping today’s decisions, from human judgment vs machine speed, visibility vs credibility, executive confidence vs employee uncertainty. Learn to lead when every choice carries competing risks.
- AI, Governance and the New Comms Operating Model: Move beyond prompts to agentic AI that boosts productivity and turns time savings into strategic impact.
- Business Continuity Through Crisis and Risk: Navigate geopolitical instability, cyber threats, misinformation and workplace anxiety, seen through the new role organizations now play in protecting and guiding their people.
- Change Leadership and Workplace Alignment: Step fully into your role as a change leader across Comms, HR and IT as a force multiplier for employee and stakeholder engagement.
- Value in the Boardroom: Translate comms into business outcomes (revenue, retention, readiness and reputation) and build the fluency needed to defend budgets and influence decisions.
- Influence, Discoverability and the New Media Stack: Redefine visibility in an AI-shaped world, from AEO/GEO strategies to the growing influence of platforms like Reddit and niche communities that shape reputation.
- Activate Mixternal Comms Inter-Departmentally: Align internal comms, PR, social media and marketing for consistent messaging across employees, customers and stakeholders.
- Reclaim Comms ROI: Increase business fluency and measurement know-how to demonstrate comms impact and defend (or grow) budgets.
PRICING
Join us for the Future of Communications Conference.
All registrations include speaker presentation decks and notes taken by the Ragan editorial team.
| PRIORITY | ADVANCED | EARLY BIRD | VIP | REGULAR RATE | |
|---|---|---|---|---|---|
| Conference All-Access Pass(includes the pre-conference workshops and the conference recording) | |||||
| Standard | $3,495 | $3,595 | $3,695 | $3,795 | $3,895 |
| Nonprofit/Gov/Edu | $3,395 | $3,495 | $3,595 | $3,695 | $3,795 |
| Ragan Insider | $3,345 | $3,445 | $3,545 | $3,645 | $3,745 |
| Conference Registration - Individual | |||||
| Standard | $3,095 | $3,195 | $3,295 | $3,395 | $3,495 |
| Nonprofit/Gov/Edu | $2,995 | $3,095 | $3,195 | $3,295 | $3,395 |
| Ragan Insider | $2,945 | $3,045 | $3,145 | $3,245 | $3,345 |
| Conference Recording On Demand | |||||
| Includes pre-conference workshops and conference sessions | $1,999 | $1,999 | $1,999 | $1,999 | $1,999 |
| Vendor Registration | |||||
| $4,999 | $4,999 | $4,999 | $4,999 | $4,999 | |
Bring your team! Discounted group pricing for 3 or more is available. Contact customer service for more information.
The Future of Communications Conference delivers forward-looking strategies, practical frameworks and real-world case studies you can apply immediately. From AI integration and emerging technology to crisis readiness, executive communications and employee engagement, you’ll gain tools that sharpen strategy, increase efficiency and future-proof your communications function.
Download this letter to show your manager how attending the Future of Communications Conference, Nov. 11–13 in Austin, Texas, will help you drive measurable impact for your team and organization.
Group Discounts
Would you and your team like to attend? Group pricing for 3 or more is available when going through the registration process!
RAGAN COUNCIL MEMBER DISCOUNTS
Membership includes free registration passes. Contact Shallon Blackburn for more information on becoming a member.

RAGAN INSIDER DISCOUNTS
Insiders save on all Ragan events. Not a Ragan Insider? You can become one during registration for this event!

Hyatt Regency Austin
208 Barton Springs,
Austin, Texas, 78704
(512) 477-1234
Visitor Info
Extend your stay in the Live Music Capital of the World®! Austin offers urban hiking trails, legendary barbecue and farm-to-table cuisine. The city has more than 250 live music venues where on any given night the sounds of rock, country, indie and Tejano music echo throughout the streets.
TOP 8 THINGS TO DO IN AUSTIN:
- Listen to Live Music.
- Eat Barbecue and Tex-Mex.
- Enjoy a Cocktail with Local Spirits, Hill Country Wine or Craft Beer.
- Get Outdoors.
- Experience the Famous Bat Bridge.
- Visit a Film Location.
- Explore Texas History.
- Take A City Tour.

SPONSORS & PARTNERS
Want to become a sponsor? Get in touch with our team to discuss sponsorship opportunities.
WHO ATTENDS
Professionals from these organizations have attended the Future of Communications Conference:
WHO SHOULD ATTEND
You should attend if you spend at least a quarter of your time in any of these areas:
- Public Relations
- Brand Management
- Internal Communications
- Public Affairs
- Executive Communications
- Reputation Management
- Crisis Communications
- Issues Management
- Social Media
- Storytelling
- Media Relations
- AI Integration
WONDERING IF YOU SHOULD ATTEND?
Here’s what past attendees are saying about Ragan and PR Daily Events!

KEEP UP WITH THE LATEST!
The conference fun doesn’t start and stop at the event! Follow us on socials and sign-up for update emails.
Contact us for group rates and share with friends!












































































