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How Media Monitoring Can Calm a Crisis

Tuesday, April 19, 2022 • 11a.m.–12p.m. ET

Internal Communications • Crisis Communications • Employee Communications
Executive Communications • Strategic Communications

Whether you’re communicating with audiences during a cold weather front, a misinformation epidemic or a government coup, a national or global emergency can quickly become a reputational crisis when your messaging doesn’t meet the moment with sensitivity. A robust, real-time media monitoring strategy makes it possible to change the outcomes – even in a single day.

Watch NewsWhip CEO Paul Quigley and crisis communications experts discuss the advantages of using a real-time media monitoring platform to perceive, predict and persuade. We’ll uncover how to:

  • Quickly perceive situations that threaten company reputation
  • Use real-time data to understand critical moments, in context of all the news
  • Compare similar incidents to establish benchmarks of public vs. media interest
  • Predict the impact of a crisis while it's unfolding
  • Persuade stakeholders to take action when it’s warranted
Don't miss this unique opportunity!

Top reasons to watch this webinar

  • It’s FREE.
  • You’ll get access for you and your entire team to watch.
  • You’ll have access to the recording for 12 months.


Paul Quigley

co-founder and CEONewsWhip

Paul Quigley is co-founder and CEO of NewsWhip, the only real-time media monitoring platform that can predict which issues or topics important to your brand will resonate with the public today. NewsWhip has grown to be trusted by thousands of brands, agencies and journalists to spot breaking news, unpack crises and issues, and better understand which stories are engaging audiences in over 80 countries. Quigley is a winner of the Emerging EY Entrepreneur of the Year Award, the Eir Spider Awards and the PRovoke Innovator 25.

Christopher Rivera

DirectorSamsung Electronics America

Christopher Rivera is a director on the Corporate Reputation team at Samsung Electronics America, with expertise in reputation and risk management, emergency management, business continuity planning, and preparedness. Holding a bachelor’s degree in technical communications from Polytechnic University, Rivera has been working in the field of reputation and risk management for nearly 20 years.


Joyceann Garippa

Head of ContentRagan Communications

Joyceann Garippa is the head of content at Ragan Communications where she oversees the content direction of Ragan.com, PR Daily and Ragan’s Workplace Wellness, as well as Ragan’s Communications Leadership Council (CLC) and PR Daily Leadership Network (PRLN). She also leads Ragan’s conference team, which creates strategic programming for conferences (live and virtual), workshops, bootcamps and webinars for Ragan’s vast audience of internal communications, external communications, wellness professionals and human resources.

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ABOUT NewsWhip:

NewsWhip is the only real-time media monitoring platform that predicts the stories and topics that will matter in the hours ahead, giving communications professionals the clarity they need for quick and confident decisions. NewsWhip does this by analyzing millions of social media engagements, and hundreds of thousands of news websites, all in real time. This allows its customers — including McDonald’s, Ford and Samsung — to identify the stories that matter, giving them the context they need to make proactive decisions about brand crises and opportunities faster than ever before.


You should watch this FREE webinar if you spend at least a quarter of your time in any of these areas:

Internal Communications • Employee Communications • Executive Communications • HR Communications • Corporate Culture • Employee Engagement • Employee Engagement • Employee Experience • Human Resources • Future of Work


For questions, please contact customer service at

CService@Ragan.com or by calling 800-878-5331.


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