The AI and Communications Blueprint: 4 Things Every Comms Leader Needs to Get Right

Wednesday, September 9, 2026
12-1 p.m. ET
In partnership with
Partner logo

Internal CommunicationsEmployee CommunicationsExecutive CommunicationsHR CommunicationsCorporate CultureStrategic CommunicationsEmployee Engagement

AI is moving from experiment to expectation, but many employees are still navigating the shift without a clear communication playbook. When people do not understand what is changing, why it matters or how they are expected to respond, even the strongest AI strategy can lose momentum. That puts communications leaders at the center of the adoption process, ensuring AI strengthens communication rather than creating more noise, inconsistency or distance between leaders and employees.

Join us on Sept. 9 for this FREE webinar where industry leaders will share The AI and Communications Blueprint: Four things every comms leader needs to get right. Attendees will hear practical examples and candid lessons, assess gaps that could undermine adoption and identify actions that improve clarity, confidence and employee experience. It is a focused blueprint for moving from AI ambition to informed, trusted action.

You’ll learn how to:

  • Identify comms and leadership moments that should never be fully automated.
  • Configure AI tools to reflect an organization’s voice, standards and approved context.
  • Build a stronger communication ecosystem beyond email.
  • Track employee sentiment, identify concerns early and close the feedback loop.
  • Explain AI’s use and impact in ways employees understand.
  • Assess your current approach and identify the areas needing the most attention.
BONUS TAKEAWAYS:

  • How to Build Custom AI Instructions for Your Brand Voice
  • Entry to win a complimentary Communications and AI Maturity Assessment giveaway
BONUS TAKEAWAYS:

  • How to Build Custom AI Instructions for Your Brand Voice
  • Entry to win a complimentary Communications and AI Maturity Assessment giveaway

Top reasons to attend this webinar

  • It’s FREE.
  • You’ll receive all the slides and handouts.
  • You’ll get access for you and your entire team to watch.
  • You’ll have access to the recording for 12 months.

PRESENTERS

Greg Sugar
Greg Sugar

President & CEOLineZero

Greg Sugar is president at LineZero, an employee experience consultancy and global technology reseller focused on helping organizations build stronger digital communities, improve internal communications, and elevate employee experience. With 15+ years of experience across digital & IT strategy, operations, infrastructure architecture, cloud, and business process optimization, he has served as a trusted advisor to Fortune 500 organizations guiding large-scale technology investments and change transformations. Prior experience includes working with organizations such as PwC, Citrix, and ProServeIT, spanning industries including financial services, healthcare, utilities, hospitality and tourism, public sector, agriculture, and retail.

Jack Hamwi
Jack Hamwi

Senior Manager of Digital CommunitiesLineZero

Jack Hamwi is the Senior Manager of Digital Communities at LineZero. With a background in consulting, project management, and digital communications, he has led SaaS and managed services implementations across multiple industries. As the lead consultant for clients including Topgolf, Veterinary Emergency Group, Waste Connections and Group 1 Automotive, he supports enterprise technology deployments and digital workplace strategies that enhance employee experience, strengthen workforce engagement and align communication platforms with organizational goals.

A certified Project Management Professional (PMP), Jack brings expertise in risk management, performance improvement, and resource coordination. He emphasizes clear execution and collaboration, supporting client outcomes while developing the next generation of professionals through his leadership of community managers and LineZero’s internship program. Practical and outcome-focused, he helps organizations simplify processes, increase leadership visibility, foster stronger connections across the workforce, and achieve long-term culture transformation and business success.


Moderator: Jon Minnick, Special Projects Manager & Awards Show Producer, Ragan Communications and PR Daily READ BIO

linezero logo

About LineZero

As a leading employee experience consultancy and technology reseller globally, LineZero is focused on creating the best full journey for organizations trying to create better at-work experiences for their people.

LineZero believes that organizations drive innovation and become leaders in their field when they enable their people with the best tools and technology. It helps companies create immersive experiences where learning comes alive, collaboration transcends boundaries and unforgettable moments are shared across realities.

LineZero’s team brings years of experience and a deep understanding of Mixed Reality, AI and Employee Experience. It is proud to work with many of the Fortune 500 companies and organizations across every industry.

WHO SHOULD ATTEND?

You should attend this FREE webinar if you spend at least a quarter of your time in any of these areas:

Internal Communications • Employee Communications • Executive Communications • HR Communications • Corporate Culture • Strategic Communications • Employee Engagement

REGISTER NOW

For questions, please contact customer service at

[email protected] or by calling 800-878-5331.