The 6 qualities to look for in a new employee

Looking to fill an open PR or corporate communications position? Consult this checklist to make sure your next hire isn’t a bad apple.

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Do you know what you should be looking for in an ideal employee? I didn’t know what to look for when I started my entrepreneurial journey, but after making dozens of hiring mistakes I’ve learned what to look for and what to avoid.

If you are trying to grow your business, especially during the early days, it’s really important to hire the right people. Hiring one bad person can derail your whole business and could cause you to fail.

Don’t make the mistakes I made by just hiring the cheapest employees out there; make sure you hire the right person for the job. Here are the essentials of smart recruitment:

Hire people smarter than you

You should never hire anyone who isn’t smarter than you. Now, they don’t have to be a jack-of-all-trades, but they do need to be smarter than you when it comes to their job.

For example, if I were to hire an online marketer, I would hire someone much more knowledgeable in this area than I am. Plus, that person needs to not only be able to talk the talk, but they have to walk the walk as well. If they can’t execute on their knowledge, they typically aren’t the right fit for any job.

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