In the blogosphere this week: GM’s missed opportunity, Twitter-induced mania, and what happens when Facebook meets stupidity
Here are the top three lessons communicators can learn from blogs this week:
1. If you have a blog, respond to a crisis on it—immediately.
As you know, General Motors, Ford and Chrysler want billions of dollars from Congress, but lawmakers are skeptical. And so is the public after media reports said CEOs from the automakers flew in private jets to Washington, D.C., to ask for money.
There is probably a reasonable explanation for the private planes: security, speed, maybe even cost. Let’s check out GM’s official blog, FastLane, to learn more.
“It’s been a historic week for us, and I don’t mean in Washington,” wrote GM Vice Chairman Bob Lutz. “And let me just say upfront that I know there is a lot of talk online about that subject.”
Oh good. He’s addressing it.