Top 10 guidelines your internal social media plan should include

Print out this checklist as a starting point to train employees to use social media.

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Below are guidelines that can be repurposed and tweaked to fit your company’s guidelines.

These guidelines apply to (COMPANY) employees or contractors who create or contribute to blogs, wikis, social networks, virtual worlds or any other kind of social media. Whether you log in to Twitter, Facebook, LinkedIn or Instagram, or comment on online media stories—these guidelines are for you.

Though all (COMPANY) employees are welcome to participate in social media, we expect everyone who participates in online commentary to understand and to follow these simple but important guidelines.

(NOTE: Mainstream media inquiries must be referred to the PR director.)

These rules might sound strict and contain a bit of legal-sounding jargon, but please keep in mind that our overall goal is simple: to participate online in a respectful, relevant way that protects our reputation and follows the letter and spirit of the law.

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