Top marketing job in 2014: Director of content

Companies will be on the hunt for content directors next year. Find out the 10 skills this position requires and see if you’d be a good fit.

Ragan Insider Content

What exactly is expected of a director of content?

Content is about effective storytelling. Many PR people know how to write and how to tell a story. To be a director of content you need more than that.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.