Social Media Tweeting tornadoes and other disasters Cities, counties and relief organizations are finding social media to be a powerful avenue for communicating with the public. By Russell Working@byworkingFeb. 23, 2011 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.