Crisis Management Whole Foods denies writing gay slur on cake, countersues pastor The grocery store chain disputed claims that an employee wrote an offensive word on a Texas clergyman’s purchase. It has filed a lawsuit against him for reputational damage. By Beki Winchel@bekiwekiApril 20, 2016 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.