PR Will McDonald’s online campaign put food rumors to rest? The fast-food chain’s new social media effort addresses growing questions, giving consumers an inside look at products and processes. By Beki Winchel@bekiwekiOct. 15, 2014 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.