12 must-have traits for content marketers

A new infographic from Uberflip lists all the attributes a content marketer must have to strike a perfect balance in his or her job.

What sets a content marketer apart from the average, everyday, run-of-the-mill marketer?

After shifting from a career in journalism to content marketing about four years ago, I can say that content marketers generally marry a number of skills. They’re often too many to list and used in concert on a daily basis.

A new infographic from Uberflip captures many of the skills that make content marketers so darn valuable. It can be summed up with “versatile,” but just in case you’re on the hunt for a content marketer to add to your team, here are a few of the skills that the great ones possess.

(Click here for a larger image)


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